Upcoming SCORE workshops: Week of May 25

The following are SCORE workshops taking place the week of May 25:

Photography 4 Business
Tuesday, May 26, 2020 from 10:00 AM to 11:00 AM PDT

Do you wonder how businesses get consistent great photos of people, products, food or locations…? The list goes on, but the answer is simple… it’s telling a story with a single image…and make that image “work”.

Step-by-step, I’ll share tips for composition, lighting, cropping and most important these days, filters and apps to take your photos to the next level.

Whether you use a camera or your phone…better photos can mean better engagement with your customers and find new followers for your service or brand!

Discover the top tips and equipment you can use to make your photos look polished and professional.

From lighting and filters to how to set up your photo, even an app to add make-up to your selfie!
This is the fun stuff… Join us and let’s take some great photos!

What we’ll cover:

  • Lighting tips for inside and outside
  • Still life tips and how to set up a photo
  • How to make your images pop with filters
  • Apps to add the extra sparkle

This is an online event. To register or for more information, click here.

What Makes A Great Website
Wednesday, May 27, 2020 from 10:00 AM to 11:00 AM PDT

The foundation of your digital marketing strategy is your website. Without a great website, you’re building a marketing house on digital sand. Make sure your website attracts, holds, and converts new visitors and customers. After this session you will never see websites the same again.

What you will learn:

  • Three things every home page must have to be successful
  • Why page load speed is critical
  • What is website usability and how can it help my visitors
  • How do I prevent my site from being hacked?
  • How do I select the best hosting company?

This is an online event. To register or for more information, click here.

Marketing Checklist to Re-Open & Re-Market Your Business
Wednesday, May 27, 2020 from 1:00 PM to 2:00 PM PDT

Since we business owners do not get to set the policy in the state or city, we have to focus on what we can do to plan a reopening that will make our customers and employees feel safe and protect our business. Get my free checklist to create a reopening that will be successful and keep your reputation and your sales strong.

Attendees of This Presentation Will Learn:

  • Re-opening strategies and how to test them in advance.
  • Customer retention and how to keep them engaged before your reopen.
  • Employee policy & tips to help your staff and your business growth.
  • Strategies that help your customers see you are ready and their safety is first.
  • Media deals and marketing opportunities to stretch your budget.
  • Tools to help you manage your goals and check your success.
  • Segmenting your best customers and most engaged contacts for remarketing
  • Funnel marketing and how to identify where your time is best spent.
  • Downsizing, rightsizing and finding your media mix

This is an online event. To register or for more information, click here.

This article was based on information released by Orange County SCORE.